Yesterday, Apple hit a major valuation milestone becoming the first $1 trillion public company. Many Wall Street analysts and market pundits are calling it an important milestone. Well, apparently Tim Cook doesn’t think so. But it is a time to reflect on how the investor community and Wall Street have gotten Apple wrong consistently for quite some time. And they continue to get Apple wrong as they continue to characterize Apple as an iPhone company or a consumer product company, or a hardware company.
Agile, Adaptable, Innovative, and Efficient – these are key attributes of organizations that will thrive in the rapidly changing, highly competitive environment that is the digital economy. Sustaining this kind of continuous reinvention requires a well-conditioned organization that is comfortable being uncomfortable. The question for today’s leaders is, what does it take and how can you ensure your organization – and workforce – is up to the challenge?
There is a lot of noise today about the use of Agile in digital business. In my experience leading Agile development projects, helping early “eBanks” innovate their web development and operations and advising some of the leading digital enterprises today with their transformation and innovation initiatives, I have come to realize that there is an fundamental misunderstanding of Agile as it pertains to “digital business.” Furthermore, there is a pervasive misconception that Agile practices somehow translate into business agility and adaptability. Not true.